Flore
Flore is a skincare mask made with plant-derived ingredients (such as herbs, flowers, fruits, roots, leaves, seeds, or plant extracts) crafted to nurture and revive the skin. The packaging does not only reflect the ingredients of the mask, but also places emphasis on the application experience, which the brand positions as a kind of artistic ritual.
The budget for this design project was limited. Therefore, the decision was made to use public domain illustrations that reflect the brand’s values. A combination of minimalist mono typography and an expressive background creates a subtle contrast between precision and emotion.
In this project, applying the mask is seen as an artistic process. The packaging background mirrors this approach: a blurred botanical image of a flower, with a wind effect, accentuates the expressive nature of the experience.